Personal & Professional Branding, They are one.

Sering denger orang bilang,

"Urusan pribadi saya jangan disangkut pautkan dengan pekerjaan saya!"

Ops, sadly, you can't. Ini dua hal yang sulit untuk dipisahkan, apapun profesi kita.

kita ga bisa memaksa orang lain untuk "tidak menilai kita".

personal branding yang kita miliki otomatis bersinggungan dengan apapun profesi kita, dimana kita bekerja.

contoh yang sering terjadi sekarang ini personal branding melalui sosial media, terkadang kita lupa, bahwa aktivitas kita di sosial media adalah cerminan dari lingkungan kita, baik keluarga, pertemanan, dan tempat kita bekerja, bahkan agama yang kita anut.

remember "nothing online is private". what you say on your personal twitter or instagram need to positively reflect personal brand, and your company's brand as well. 

"If you must vent your frustrations, do so in a private setting that will not reflect poorly on you." - The Ultimate Build Your Own Personal Brand Training Bundle, Australia, 2017.

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